Р“РРР‚СвўР В РІРвўР вЂ™Р’В„17\'||sleep(3)   РЎСâ€ń1¤7В¤7\\\\\\\\\\\\\\\'||SLeeP(3)   1Р’В¤7\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'||sleep(3)   вўг™Г‚В„1¤7||SLeeP(3)   Р’В¬РвўгњРЎС›Р Р†РІР‚љВ¬РвўгўРЎвўг„1¤7“‚Рвўг™Р’В„1¤7\\\'||SLeeP(3)   Ñ„1В¤7\'||sleep(3)   1¤7\\\'||sleep(3)   жЇ­жѓµпїЅ\'||SLeeP(3)   171В¤7\\\\\\\'||sleep(3)   Ã…ÂвЂф1¤7В¤7\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'||SLeeP(3)   Г…В„1„1Р’В¤7\\\\\\\'||SLeeP(3)   ?     ВЂВ¦\'||SLeeP(3)   РЎРѓР Р 1¤7С‚РС 1¤7\\\'||SLeeP(3)   Р’¦\\\\\\\'||SLeeP   ¬Å„1Р’В¤7¤7\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\   1¤777\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'||sleep(3)   „1¤7„1¤7||sleep(3)   РЎРѓР Р†?то?'||SLeeP(3)   ?    â€¦\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'||SLeeP(3)   Р’РЋРвўгњРЎС›Р Р†РІР‚љВ¬Рвўг™РІР‚С„1¤7В¤7\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'||SLeeP(3)   ›1Ð’Гâ¢ãšÐ’„1В¤7\\\\\\\\\\\'||SLeeP(3)  
|
   |   
³
()
ij, ,
ij
', ,
, ,
㳿
̳
Գ
, ,
㳿
4   
,  
 
,  
 
 
 
ֲ ˲ в -, .5 
ó㳺  
 
,  
 
. 4 
-  
: , (, , ). .  
 
-  
-  
We Learn English, 7 class, Alla Nesvit. ( , 7 , )  
³
 
 
ֲ ˲ в -, .1
1 PR
    1.1 .



   
    , . XX , , . ij PR 񳺿 - . PR , , .. public relations 1807 . .
    1900 . , 1904 . . PR 1912 . - '. 1918 . PR , 1922 . - - . 1923 . 3. . - PR Crystalling Public Opinion . 1930 , .
    5400 . 5080 , 9000 . 250 , 150 R-, 130 . PR.
    1948 . (Institute of Public Relations - IPR). 3000 . 1955 . ̳ - (International Publik Relation association - IPRA), 65 . PR - , .
    1970- PR . ' ̳ .
    ' PR. PR. ³ PR . PR. . , PR. . PR - .
   
    1.2 .
    (PR) - ' , . 쳺 , . - .
    - . , .
    - (̲) , .
    ' . , PR ' (ﳻ) , product (), price (), promotion (), place (). PR , ( ) , (). (, ) , PR - .
    , , , . : PR , , , . PR ' . 䳿.
    , . - ' , ', ' , .
    PR , , , , , , . г : 볺, , , .
    PR , , ().
    - - . , , .
    - , ( ) , , , . . , , , , .
    (, ), ', , , ' , ..
     , , , , , ..
    PR  . PR- .
    - , , . () () .
    - , ' , , , . .
    - , , , . - , ,  .
    PR , .
    ij - , .
    '. (publicity) , , . , , , . , , , , .
    - , - , , , .. .
   
    1.3 R.
   
    - , . , . , , , - . , . , ' R-䳿 : , - , .
    ' .
    R - - ' ' , , .
    R :
    - , (-, -, -, -, , , -, -), .
   
    R:
    - ;
    - ;
    - R- ;
    - R-;
    - ;
    - R- ( , , , , ̲ .);
    - ;
    - .
   


: ukrix | ³: 4 | : 8595 | 11/12/2011 , , -

:


:
:
, :
 
ֲ ˲ в -, .2
2. R

: ukrix |³:0 | :3754 | 11/12/2011 , , -
ֲ ˲ в -, .6
7. PR

: ukrix |³:0 | :3800 | 11/12/2011 , , -
" "
,

: ukrix |³:3 | :4196 | 22/09/2012 , , -
ֲ ˲ в -, .5
6. R-.

: ukrix |³:0 | :4256 | 11/12/2011 , , -
Ͳ Dz Ҳί г
г 4

: ukrix |³:3 | :4519 | 11/12/2011 , , -